Yesterday’s news. A phrase most of us are familiar with it. A company comes up with a great product. Someone does a great deed. Someone else accomplishes a great feat.
Oh that was yesterday’s news. Oh, that was so 2008, 1996 or 1983.
Yesterday I got reminded how fast the world is moving and how one big event got lost in the shadow of another big event. Yes, my mother’s birthday got lost in the news of the death of two great stars - Farrah Fawcett and Michael Jackson.
Darkman III: Die Darkman Die movies
But what about my mother? She brought me into the world! Me; the founder of Recess At Work Day. Me; the designer/creator of the Meeting Playce Mat. What about mom’s great feat? Doesn’t my mother deserve a front page link on CNN, Yahoo, or Google? Good thing I called her early in the morning.
Cloudy with a Chance of Meatballs film But by last night Farrah’s death wasn’t even a big item any longer; it was all Michael; all the time. The King of Pop; the controversial King of Pop pushed Farrah aside; the woman who not only publicized her battle with cancer, but took us right into her home to live it. And the news? Very little was being said of Farrah last night; except by Barbara Walters. Thank you Barbara for that great story.
Shaft trailer So as we all sit in our offices today and act all smug over our great products and services, take this as a warning; if you’re not innovating and creating all of the time, if you’re not providing your customers with new products, offerings, and experiences all the time, you’re this morning’s news – and that’s how fast people will forget you.
I’m about to do the same thing; putting the finishing touches on my You Are the Weakest Board Member presentation in July. What will I do to make it even more memorable for my client?