Hire people based on their love of your product; not based on their skillset
The best “job” I ever had was with Ask Mr Foster Travel Service; a subsidiary of Carlson Companies at the time. I loved that job. I love to travel and had the opportunity to do just that; and often at discounted prices. I didn’t know a thing about the travel and tourism industry on day one but I enthusiastically learned; because of my love of travel.
When I lost a whole bunch of weight with Weight Watchers I enthusiastically joined their team as a facilitator and leader of meetings. I loved the product/service and was excited about it. It became very easy to motivate and excite others to lose weight.
I also worked for Lone Star Industries, a cement manufacturer and Avon Products, the cosmetic company. Those jobs were just that……jobs. I had no interest in cement or lipstick. Couldn’t care less about cement that dried in record time or lipstick that dried on your lips for days.
But here’s what I tell my clients and my audiences….if you don’t like your company offerings get out now or start loving them. All these years later I do believe there is something to be said about hiring/retaining people based on their love of your product and downplaying their skill sets. Skills can be learned. Satisfied customers turned employees will always be looking out for your best interests.
Remember, the best employees love what you have to offer.
