Business Speaker Connecticut, New England, New York, Fun, Motivational, New ideas, Recess At Work | Rich Digirolamo

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Unlike. Unlink. Unfollow. Unsubscribe. UNDO!

And the biggest ego blow…………Unfriend! Yep, I don’t have a need for you any longer. (okay, sometimes I just hide all of your posts)

I don’t know about the rest of you but I’m thinking more and more each day that this whole social media thing needs a huge slap in the face. Anyone expert enough yet to do it? 

And here is my evidence:

  • People begging me to “Like” their Facebook page then offering me nothing but sales pitch after sales pitch. I want people to like my two pages Recess At Work and The Double D Diner because they genuinely like what I’m doing and get some value, laughs or who knows what. Sure I do some selling there; but I do my best to mix it up with fun and information. What if I really don’t like your product, services or business practices and we know one another………?
  • People wanting to “Friend” me on Facebook but never exchanging even a vowel after that. I have enemies I can converse with more.
  • People asking me to “Follow” them on Twitter; then offering me nothing but tweets about their greatness; never engaging in two way conversation
  • People “Linking” with me on LinkedIn; only to find out that building a relationship with them is going to need to start with use of my credit card
  • And let’s not leave out the people who still add me to an email distribution list with that famous line “if you did not subscribe or no longer wish to receive this click here.” (You know damn well I did not subscribe.)

Now, don’t get me wrong there are lots of people doing it the right way; working hard to build relationships and trust; to be helpful in hopes that you will remember them; to have fun. And I enjoy interacting with those folks. But there are so many who still don’t get it.

So today I offer you a simple Social Media Strategy (and by no means do I consider myself a Social Media Expert):

Each day I make it a point to individually interact with no less than 20 people on all the various social media sites to which I subscribe. And by tracking this information I can tell who is a friend, a potential collaborator, someone I might do business with, someone I would refer, someone I want to help and see succeed and/or someone I want to get to know better. And for the rest……

Unlike, Unlink, Unfollow, Unsubscribe, and Unfriend is now on my To-Do List. Or as I call it…..my UnDo List.

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