Little Things Can Make the Customer Experience A Whole Lot Better

When I travel to NY or Atlantic City I like to take the bus. It gives me time to read, write, listen to loud music with my headset, put last minute ideas into a program, and not get stressed out by traffic. It takes a bit longer but it is worth it.

I also like to take take the bus as some of my clients are in that business and it’s always good to know what they’re talking about when you’re spending time with them.

Now the bus/motor coach industry is interesting in that it is competitive yet friendly. They compete in similar markets yet have organized themselves in a way that they are there to help one another should an equipment problem occur. Good stuff. How many industries are doing that?

But I get confused from the customer service side of things. When I ride the Peter Pan Bus the driver takes my bag as I board and places it underneath the bus in the storage compartment. When I ride the Greyhound bus the driver points to an open bin and says put it in that one. No help.

I know. Not a big deal. Shut up Rich and put your bag under the bus. Maybe. But when I have a choice of the two providers guess who gets my money? It’s those little things that don’t cost a business anything and make a difference.

Can you, right now, list 10 little things your company is doing to make a difference for its customers?

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