Enough with the thinking. Implement already. Please.

A friend of mine is thinking about contacting someone he knows about an opening at the company where that person works. A healthcare client of mine is thinking about pulling his team together to talk about how they can grow the business. He’s been thinking about doing this since March. A neighbor of mine is thinking about a new business idea and the first steps to take. He’s thinking about the right time to do it. A marketing client of mine is sitting on a marketing campaign that we developed three months ago. He is thinking about the right time to release the campaign. The conversation I have basically had with all these people is that making the contact, gathering the team, taking a first step and releasing the campaign MIGHT leave them exactly where they are; but doing nothing assures it will leave them exactly where they are. And …