Free stuff for reviews. Good or bad?

Several years ago I had a little fun with the airlines. I developed my own survey for them to rate me as a passenger. We’ve all received surveys from hotels and airlines wanting to know about our experience. How was your flight? How was your stay? How was, How was, How was? Tell us, Tell us, Tell us! One day I was in a mood and decided to turn the tables. A couple of tweets later the folks at JetBlue were first to take the bait (here’s my rate me as a passenger survey) and had a little fun with it. I’ve always thought that if I’m buying your product or service AND THEN you want me to fill out your survey or review you, you should give me something. Especially if customer loyalty is important to you. In the case of hotels and airlines how about some points? A …

Creativity and the Best Beet Sandwich

When people talk about creativity there are usually two groups…….. the people who are creative and the people who are also creative, but think they’re not. Ever since I was a kid I was told I was creative. Sometimes it was out of necessity. Sometimes it was out of boredom. Sometimes it was on a whim. Sometimes it was to solve a problem (we all really did have amazing problem solving skills as kids.) Sometimes it’s due to not wasting money. In the case of mom and dad it was usually fabricating a good lie to get out of trouble; which usually didn’t work. I have this habit of going to the grocery store and buying too much. It wouldn’t be too much but then all of a sudden I get invited to dinner. Or lunch. Or I’m traveling. Or a bike ride turns into let’s go for breakfast. Or …

The ONLY Reason to Pursue an Idea! And then…….

We all have ideas. I have journals, stacks of index cards, restaurant receipts, post-it notes, Evernote notes, and pieces of scrap paper with ideas on them. You with me? I you’re not, meaning you’re not logging those ideas somewhere, start doing so. Here’s a fun place to start! Some are big. Some are small. The small ones; ones that I can implement within 30 days usually happen. But it’s those big ones I’d like to share some thoughts on and when is the only time to pursue them. As far as I’m concerned this is the only reason to pursue one of those big ideas……………….. It consumes you. It keeps you from wasting endless hours scrolling through that time-sucking thing called Social Media. It keeps you from paying attention to people when they’re talking to you. It makes a long plane, car or train ride short! Yes, you’re dreaming about …

Your Experiences Make or Break You. Here’s a Make You Challenge

We’re all a work in progress. And sometimes we all start to have those self-doubting negative self-talk conversations in our head – especially when launching a new product/service/business. I’ve been having them a lot lately as I’m exploring an idea that keeps getting bigger (and scarier) with each thought. So I wrote myself a little historical reminder. Thought it might offer some wisdom to you as well. I’ve been scolded for breaking rules. I’ve sat through the verbal beating with both of us knowing we’d be having this meeting again. Soon. Break Rules. They’re Probably Not Going To Fire You Or Send You To Your Death.  I live by the philosophy that there is always an exception to the rule. I’m going to be that exception and prove to you I was right. New Thinking and New Ideas Require Being An Exception.  I’ve been praised for taking risks; by the same people …

Please Don’t Do Cocaine In The Bathroom

You walk into a theater and there’s a line at the concession. A long one. You grunt. You sigh. You huff. You keep looking at your watch worrying about missing the 30 minutes of previews. Guess what? The line isn’t moving any faster. At least your family/date/friend went into the theater and got good seats. Maybe. You walk into a coffee shop and you see this sitting on the counter. You’re amused. You smile. You laugh. You head to the bathroom to do……………………………… YOUR BUSINESS!!!! Not Cocaine. You CALL JUST ABOUT ANYWHERE these days and reach an automated system that requires you to push 16 buttons to finally end up in the wrong department!!! Or you think you’re gonna be smart and just press 0 along the way and reach an operator. There are no operators any longer. And now you’re back to the main menu. Your Blood Pressure just …

Where do you get your best ideas?

Looking to solve problems? Create new programs or products? I can tell you where you won’t get much inspiration to do those things………. #CafecitoAdventures will get you out of that soul sucking jail and give you the results you’re looking for. And it’ll be a heck of a lot of fun too! Shoot me a text 203.470.3388 or contact me here and let’s get those ideas out of the head and into action.

Voicemail. My Phone. My Rules.

A new mobile phone provider meant my old voicemail message is gone. Yep, my greeting message about if you’re calling to whine, moan, or complain call someone else; if you’re calling to have fun, laugh or hire me, leave a message, is gone. Retired. It had a good run. More than 10 years I believe. So for the three of you who still periodically call, not to talk to me, but because you wanted someone else to hear the message……it’s gone.  And as I was crafting my new message I decided to address the thing that drives me most crazy about voice mail…….message length…………………you know…… those people who drone on and on and on and on. Or some of my speaker friends who think I want to hear a keynote. Get to the damn point already. So here it is…..my new message (for those of you who still use your …

We Should Do This……

On a recent #CafecitoAdventures, (a unique offisite experience I’ve created to ideate, solve problems, and of course have fun), I started hearing the phrase “We Should Do This.” Let’s back up…………I took this group of industry leaders out on an adventure. They didn’t know where we were going; just show up at a particular place and time. (Don’t worry; the meeting planner knew where we were going.) One purpose of #CafecitoAdventures is to show how outside stimuli can impact decision making, program offerings, service levels, and much more. People were there for different reasons. Some came with a problem. Some were looking for ideas. All were looking to have fun. One of the stops on our adventure was a unique art gallery and art space. In addition to classes and workshops they offered PopUps. They were one time classes and workshops; versus their 6, 8, 10 week offerings. Lots of …

Hello, Welcome To…..

You walk into CVS and the person behind the counter yells “Hello, welcome to CVS”. It happens at Moe’s. It happens at Dollar Tree. It happens at a lot of places. Hello, Welcome to………. But you just know it’s part of the job description. It’s part of a corporate directive. It even feels fake. Who knows there may have even been a training. And I’m not saying it’s not genuine. Okay, yes I am. In some cases you just know the person is doing it because he or she has been told to do so. I personally do not care if I am greeted when I walk into a retail establishment. I do care if I’m standing at a counter and you’re busy doing whatever (even when there’s no other customer in sight) and there’s no acknowledgment of my existence. I do care at a physician’s office that there is …

Resumes. Love em or Hate em?

  I don’t have a resume. I’ve been self-employed for almost 20 years. I have a website, a LinkedIn presence, and social media accounts. My 100 character (yes, character), 200 word, and 2-page bios with graphics tell you a lot about me. Resumes are not for me and I am believing more and more each day that they need to go for all! Almost 20 years ago I wrote the following across the top of a whiteboard….. I will never do another resume again. It was there for me; to remind me in those times and those moments when things were tough to keep plugging along. To not give up. To remember that showing up to the same place every day, while that is good for some, sucked the soul out of my life. It was there to remind me to recite, over and over again, one of my favorite …